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Fig. 01 / Courtside Alley / Case study

Courtside Alley

Pickleball court booking platform

From manual court coordination to a production booking system — open play, court rentals, club registration, and live availability in one platform.

Players and operators now share one live schedule — fewer double-bookings, less spreadsheet chasing, and a booking flow that works on phones across the Philippines.

Booking PlatformReal-Time AvailabilityHospitalityMobile-First

01 / Challenge

Phone tags and spreadsheets cannot run a busy venue.

Courtside Alley needed a way for players to book courts and join open play without phone tags, spreadsheet schedules, and double-bookings. Club onboarding and live availability had to work for both venue operators and players on mobile.

02 / Solution

One booking platform for players and operators.

We shipped a customer-facing booking experience backed by a secure platform API — club registration, court scheduling, open play sessions, and live availability indicators. Operators manage locations and courts through an admin layer built for day-to-day venue workflows.

Courtside Alley — pickleball court booking platform

03 / Delivery

Architecture and timeline.

01

Discover

Mapped venue workflows, open play rules, and club onboarding.

02

Architect

Designed the platform API and booking client around a shared availability model.

03

Build & QA

Shipped reviewable milestones with mobile booking checks before launch.

04

Ship

Production launch with operator admin, documentation, and post-launch support.

04 / System

Technical highlights.

Platform

Custom booking platform

Capabilities

Live availability · online booking

Delivery

Fully managed deployment

Domain

courtsidealley.com

05 / Results

Outcomes in production.

Players and operators now share one live schedule — fewer double-bookings, less spreadsheet chasing, and a booking flow that works on phones across the Philippines.

Live

Public booking platform

1

Shared availability model

Mobile

Player + operator UX

06 / Gallery

Product screens.

Courtside Alley — court detail and availability
Courtside Alley — online booking search flow
“The platform handles bookings, open play, and club registration without us chasing spreadsheets — and PrimeCode stayed involved after go-live.”
Courtside Alley · Pickleball venue · production client

07 / Start

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